Veronica Mok

Senior Merchant Marketing at ShopBack

Veronica Mok's work experience begins in 2013 when they worked as a Freelance Media and Marketer, specializing in tasks such as photography, styling, and social media marketing. Veronica had significant experience in fashion styling for various media formats.

In 2016, Veronica joined Leica Camera Asia Pacific as a Marketing and PR employee, where they supported the marketing team in devising integrated marketing campaigns, creating marketing collaterals, and analyzing campaign data. Veronica also managed event coordination, from proposal to venue securing, transportation, and working with suppliers.

From 2017 to 2021, Veronica worked at XTRA Designs as a Senior Marketing Executive, responsible for luxury retail marketing and overseeing the Marketing Assistant. Veronica played a role in building a strong and consistent brand presence for the company through a variety of online and offline marketing channels.

Following this, in 2021, they joined OnTheList as a Senior Marketing Executive, where they continued to contribute their expertise in marketing and played a senior role in executing marketing activities for the company.

Most recently, starting in 2022, Veronica joined ShopBack as a Senior Merchant Marketing employee, focusing on merchant marketing initiatives.

Overall, Veronica Mok has demonstrated a range of marketing skills and experience, particularly in luxury retail, event coordination, and integrated marketing campaigns.

Veronica Mok earned their Bachelor's Degree in Fashion Media and Industries from LASALLE College of the Arts, completing their education from 2010 to 2014. In terms of additional certifications, they obtained the Google Analytics Individual Qualification from Google Digital Academy (Skillshop) in June 2020. Veronica also obtained The Fundamentals of Digital Marketing certification from Google Digital Garage, although the specific month and year are not provided.

Links

Timeline

  • Senior Merchant Marketing

    May, 2022 - present