Arthur Rocha serves as the Data & Analytics Lead at Shopee since May 2021, overseeing a team dedicated to developing dashboards and reports to aid marketing decision-making, particularly for CRM, Growth, Ops, Campaigns, and Engagement teams. Prior to this role, Arthur held positions in the Data & Analytics Team at Shopee and various analytical and planning roles at Oi from January 2016 to May 2021, focusing on strategic planning, business intelligence, and data analysis. Additional experience includes IT roles at Oceaneering and Dorel Juvenile, where Arthur worked on network maintenance, configuration, and technical support. Educational qualifications include an MBA in Project Management from FGV - Fundação Getulio Vargas and a Bachelor's degree in Information Systems from Instituto Federal de Educação, Ciência e Tecnologia Fluminense.
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