Ying Xuan Lim

Ying Xuan Lim is a Business Development Partner at Enterprise Singapore, where leadership in strategy and industry development has supported the Agri-foodtech ecosystem's growth to 200 startups over four years, focusing on innovation, talent, and equity financing. Previous experience includes a diverse range of roles, such as a Management Associate managing projects related to China's five-year plan and public health during the Covid-19 pandemic. Ying Xuan has also contributed to brand marketing at 3M, conducted user research at MING Labs, and developed marketing strategies at various startups, gaining significant insights into consumer behavior and digital marketing. Ying Xuan holds a Bachelor's degree with Honours in Business Administration and Marketing from the National University of Singapore and has also studied at Fudan University.