Rafael Pedroso

Rafael Pedroso is a seasoned professional in digital marketing and e-commerce, currently serving as Head of E-commerce for Latin America at Shure Incorporated since February 2015, overseeing marketplace operations across Mexico, Brazil, Argentina, Chile, and Colombia. Previously, Rafael held roles including Digital Marketing Manager at Shure, where responsibilities included managing direct and indirect e-commerce platforms and social media channels, and executing online marketing campaigns across multiple Latin American countries. Rafael's career includes positions as a Digital Marketing Analyst at TOTVS and various editorial and copywriting roles at Groupon Brasil and MultiSolution. Rafael holds an M.B.A. with an emphasis on Digital Marketing from ESPM and a degree in Marketing and Advertising from the same institution. Achievements include generating over BRL 5 Million in yearly sales through direct e-commerce in Brazil.