Pitiya Tongkowon

Head Of Digital Commerce Marketing at Siam Piwat

Pitiya Tongkowon is an accomplished marketing professional with extensive experience in digital commerce and growth marketing. Currently serving as the Head of Digital Commerce Marketing at Siam Piwat since October 2023, Pitiya has previously held significant roles such as Growth Marketing Manager and eCommerce Marketing Manager at dtac, where responsibilities included creating customer acquisition strategies, managing online marketing campaigns, and optimizing website content for enhanced sales performance. Prior experience includes managing online marketing efforts at Robinson Department Store PCL and aCommerce, along with strategic digital marketing roles at Innovative Marketing Communication Co., Ltd and Tesco Lotus. Pitiya holds a Master's degree in Communication Arts with a focus on Digital Marketing Communication from Bangkok University, a Master's in Food Economics and Marketing from the University of Reading, and a Bachelor's degree in Food Science and Technology from Mahidol University International College.

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Bangkok, Thailand

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Siam Piwat

Recognized as the Visionary Icon, Siam Piwat is a leading real estate developer and the owner and operator of world-class destinations in the heart of Bangkok, such as Siam Paragon, Siam Center, Siam Discovery, ICONSIAM, and Siam Premium Outlets – which have been most admired among visitors and also won numerous accolades from the world’s leading organizations. Siam Piwat pioneers unprecedented experiences to our customers in all our property. With our new “Parallel World” Digital Platform, we join forces with global partners and leading digital innovators to deliver an exciting digital retail experience that links customer aspirations, to business opportunity generation, thus creating an unrivaled sustainable ecosystem, with plan to paving the way to fintech and evolve towards metaverse in the future. Working at Siam Piwat is challenging everyday. We think big and strive to break new frontiers to make the impossible - possible. We are seeking for talents and innovators who wish to unleash their vision and capabilities. Join us for opportunities to take on leadership roles in various projects, learn and work with great minds and experts from global organizations, world-renowned brands to co-create successful projects that will become “the talk of the world.” Pursue an invaluable once-in-a-lifetime work experience with Siam Piwat.