Monisa Mees is an experienced marketing professional currently serving as Associate Director of Direct & Digital Marketing at SickKids Foundation since July 2017. Prior to this role, Monisa held multiple positions at autoTRADER.ca, including Director and Senior Marketing Manager for B2B Marketing, where responsibilities included leading a team to implement marketing strategies for digital business solutions in the automotive sector. Monisa also gained substantial expertise at Ancestry.com, managing marketing for the Canadian market and overseeing a substantial paid media budget. Additional experience includes roles at Bell Canada, where strategic marketing initiatives focused on pricing analysis, customer retention, and loyalty, as well as an early career position at Disney Consumer Products. Monisa holds a Bachelor of Business Administration in Marketing from Wilfrid Laurier University.
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