Sierra Nevada
Will Mestayer is an accomplished marketing professional with extensive experience in the beverage industry, currently serving as Sr. Director of Integrated Marketing at Sierra Nevada Brewing Co. since June 2021. In this role, Mestayer leads the Connected Commerce function, focusing on paid media, omnichannel retail activation, and eCommerce strategies to drive sustainable growth. Previously, Mestayer held key positions at Anheuser-Busch InBev as eCommerce Marketing Manager and at Craft Brew Alliance as Director of Innovation and Sales Operations Senior Manager, where innovative business strategies and operational enhancements were implemented. A strong foundation in brand management was developed as Associate Brand Manager at Widmer Brothers Brewing and as Brand Manager at Lazy Magnolia Brewing Company. Mestayer holds an MBA in Operations and Technology Management from the University of Portland and a Bachelor's degree in Communication from the University of Mississippi.
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