Javier Amigo

Javier Amigo possesses substantial expertise in cultural transformation, sales strategy, and business development. As the Head of Global Cultural Transformation at Sigma from June 2021 to November 2024, Javier collaborated with leaders worldwide to enhance organizational culture. Previously, as the European Sales Director for Plant Based initiatives, Javier focused on expanding market reach in Retail and Food Services. Javier also pioneered new business models and marketing strategies in the USA. In addition to corporate roles, Javier serves as an Associate Professor at Rome Business School, specializing in Relationship Development and Branding. Education includes a Project Management Fundamentals degree from IE Business School and a Master's in Digital Marketing & Ecommerce from The Valley Business & Tech School.