Matthew Ford is an accomplished marketing professional with extensive experience in various roles within the marketing and digital sectors. Currently serving as the Marketing and Development Director at Signature since November 2016, Matthew leads a successful marketing team responsible for the organization’s comprehensive marketing and communication strategy across its charity and commercial brands. Previous roles include Digital Media Manager at Gap Medics, where Matthew oversaw website development for international markets, and Marketing & Commercial Manager at SERCO Leisure Operating Limited, where a marketing strategy was developed for Wet ‘n’ Wild waterpark. Matthew’s early career includes positions such as Digital Marketing Executive at Redde plc and Advertising Graphic Designer at Sunderland Echo. Matthew holds a BA (Hons) in Business and Marketing from the University of Sunderland, completed in 2009.
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