Jess Liu is an experienced communications professional currently serving as the Global Lead for Social Media at Signify. With a strong background in storytelling, community engagement, and strategic communications, Jess has developed impactful corporate strategies across various industries, including health technology and consumer goods. Previously, they held significant roles at Philips, where they managed executive communications and led campaigns such as the successful World Stroke Day initiative. Jess graduated from the University of New South Wales with a Bachelor of Commerce and Bachelor of Media, specializing in International Business, PR, and Advertising. They also contributed to the AIESEC Egypt as a Global Citizen Volunteer, promoting education and cultural awareness.
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