Swathi Purmandla, MBA, is a Senior E-Commerce Marketing Manager at Signify, specializing in driving eCommerce growth with over 10 years of experience in B2B and B2C marketing. Swathi manages a $70-million account on Amazon, focusing on consumer experience, product sell-out, and strategic partnerships. Previously, Swathi held various roles at Philips Lighting and Actuant Corporation, implementing pricing strategies and conducting market analysis. Swathi earned a Bachelor of Engineering in Electrical and Electronics Engineering from GITAM Deemed University and an MBA in Strategy and Marketing from the University of Rochester - Simon Business School.
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