Natalia Nowicka

Natalia Nowicka is an experienced professional in online marketing and web analytics, currently serving as a Team Leader and Senior Online Marketing Specialist at Sii Poland since June 2021. Previously, Natalia held various roles at Reflect Group and Traffic Trends, where responsibilities included planning, configuring, and optimizing marketing campaigns across platforms like Google Ads and Facebook Ads, as well as analyzing conversion data and managing PPC budgets. Natalia's educational background includes a Master's degree in Geography from the University of Adam Mickiewicz in Poznań and a Bachelor's degree in Geography from the same institution, both obtained between 2007 and 2012.