WL

Werner Lenzner

Senior Manager Licensing And Market Research at Simba Dickie Group

Werner Lenzner is an experienced professional in the licensing and market research sector, currently serving as Senior Manager for Licensing and Market Research at Simba Dickie Group since January 2014. Prior to this role, Lenzner spent over 15 years at The NPD Group as Executive Director EuroToys, where responsibilities included market research for the toy industry across Germany, Poland, and Austria, along with client management and retailer contact. Earlier roles included positions at GfK and Sparkasse Nürnberg. Lenzner holds a Diplom Kaufmann degree in Betriebswirtschaft from FAU Erlangen-Nürnberg, earned between 1991 and 1997.

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