Alicia Paliuca

Alicia Paliuca has a diverse range of experience in sales and account management roles. Alicia started their career as an Area Sales Manager at The Coca-Cola Company, where they were responsible for sales, brand development, and marketing execution. Alicia was then promoted to District Sales Manager and later became a Customer Category Manager, overseeing strategic sales and marketing for various key accounts.

After their time at Coca-Cola, Alicia worked as a National Account Manager at Reckitt Benckiser, managing accounts across retail mass market, foodservice, and independent grocery sectors. Alicia also had experience with customized product launches and project management.

Following their role at Reckitt Benckiser, Alicia worked as a National Account Manager at PepsiCo Australia and New Zealand, handling national and key accounts across various sectors including foodservice, catering, and vending.

Alicia then joined Eat JUST, Inc. as a Senior Sales Director and later became the National Director of Foodservice. Alicia played a significant role in the company's mission to build a more sustainable food system by introducing innovative plant-based and cell-based food products.

Currently, Alicia holds the position of Senior Director of Sales at Simbe Robotics, where they focus on ensuring the availability and pricing accuracy of products in the retail sector.

Alicia Paliuca attended the University of Florida - Warrington College of Business from 2002 to 2006, where they obtained a Bachelor's degree in Marketing and Entrepreneurship.