Kimberly Surico has extensive work experience in marketing and campaign management. Kimberly started their career at ISTA Pharmaceuticals as an Administrative Coordinator, where they managed HR support functions and assisted in the development of the company's LAN. Kimberly then worked at Quest Software, where they held various roles including Manager of Media Planning, Media Planner, Advertising Specialist, Web Designer, and Marketing Coordinator. During their time at Quest Software, they managed multiple campaigns, increased lead generation through online media, and supervised media agency relationships. Kimberly also worked at OpTier as a Director of Marketing and Demand Generation and as a Senior Global Marketing Manager. At OpTier, they led marketing activities, directed a website re-design, and collaborated closely with the sales team. Kimberly then moved to Iatric Systems, where they worked as a Product Marketing and Campaign Management specialist. Kimberly spearheaded campaign management, handled comprehensive marketing plans, and implemented lead scoring and lifecycle processes. Most recently, Kimberly worked at NetBase Quid as a Director of Marketing, and later as a Senior Lead Generation Manager. At NetBase Quid, they headed all marketing functions, including demand generation, content creation, and event planning. Kimberly also coordinated major events in San Francisco, London, New York, and Los Angeles, resulting in significant lead generation. Overall, Kimberly Surico has a strong background in marketing, campaign management, and lead generation.
Kimberly Surico earned a Bachelor of Arts degree in Communications with an emphasis in Advertising from California State University, Fullerton from 2000 to 2005. Kimberly also obtained a Bachelor of Arts (BA) degree in Business/Corporate Communications from the same university during the same time period. Additionally, Kimberly obtained a certification as an ABM Certified Strategist from Demandbase in 2016.
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