Simple App
Samuel Rizk is a seasoned professional with extensive experience in product management and growth strategies across various companies. Currently serving as Senior Growth Product Manager - Monetization at Simple App, Samuel previously held the position of Director of Product Monetization and Growth at Altibbi, where key achievements included relaunching the Pregnancy and Maternity app and significantly boosting digital payments adoption. In earlier roles, Samuel demonstrated strong leadership as Chief Operating Officer at Dawaya, where operations for an online pharmacy were streamlined, and as General Manager at Ahmos for Commerce & Agencies, where sales growth and profitable partnerships were achieved. With a foundational background in engineering, Samuel's career has consistently centered on enhancing operational efficiencies and driving growth in competitive markets.
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Simple App
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The Simple app coaches people on long-term weight loss and healthy eating. We empathize with the frustration people feel as a result of fad diets, false promises, and confusing health info. So everything we recommend is delivered with care (not judgment!) and intentionally free from unreasonable, unsustainable, and joyless dieting practices. That's right — Simple’s practical weight loss approach doesn't require calorie counting, cutting out essential food groups, or weighing every bite. Simple members are supported to make steady progress towards their desired weight and a healthier lifestyle through our positive, easy-to-follow daily coaching — which centers on: 1. The expertise of our Science team (with experts in nutrition, behavior change, digital health, and medicine), making sure everything we put out into the world is evidence-based. 2. Avo, the in-app AI coach that provides proactive prompts, timely tips, and real-time answers to guide our users throughout their health journey, 24/7. 3. Flexibility, so our users can learn and adopt wellness strategies gradually, at their own pace.