Daniel Cruz Harris is an accomplished leader with extensive experience in operational performance improvement and business process management. As the CEO of simplifica.biz since October 2000, Daniel focuses on reinventing work through automation and innovation. Previously, Daniel served as Professional Services Director for North Latin America at SAS Institute and as Regional Director at Servidata, where responsibilities included business development and profitability in central Mexico. Daniel's career began as Project Leader at the Institute of Management Resources, working on end-to-end business improvement projects. Educational credentials include a Bachelor's degree in Applied Science from Universidad La Salle, a Diplomatura in Industrial Business Administration from Universidad Nacional Autónoma de México, and a Diplomatura in Computer Science from Instituto Tecnológico Autónomo de México.
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