Andy Nelson

Andy Nelson is a seasoned ecommerce professional with extensive experience in digital marketing and analytics. Currently serving as VP of Ecommerce at SimpliSafe since July 2019, Andy oversees the customer experience across various digital channels. Prior roles include Senior Director and Director of Ecommerce at Chewy, where significant contributions were made to analytics and experimentation programs, generating millions in revenue. As the Head of Marketing at SeekOut, Andy played a pivotal role in brand creation and product launch, achieving substantial initial engagement. Andy's earlier positions at Moz, REI, Classmates.com, and Alaska Airlines involved strategic leadership in marketing, digital analytics, and conversion optimization, consistently driving growth and fostering data-driven cultures. Andy holds an MBA from Western Washington University.