Danielle Coderre

Danielle Coderre is a seasoned marketing professional with a strong focus on social media, influencer marketing, and brand strategy. Currently serving as the Branded Content and Influencer Manager at SimpliSafe, Danielle aims to transform home security branding and social media engagement. Prior experience includes a tenure at Zipcar as a Social Media and Influencer Marketing Contractor, where Danielle achieved a remarkable 2,000% engagement increase in just one month and launched the company’s first influencer campaign, projected to generate $1 million in earned media value. At iRobot, as Senior Manager of Social Innovation, Danielle developed a successful TikTok strategy that resulted in a 1,000% growth in followers. Danielle's extensive background at Reebok encompassed various roles, from managing social strategy to leading experiential marketing efforts and building networks of influencers. Danielle holds a Bachelor of Science in Fashion Merchandising and Design from Framingham State University.