SimuQuest, Inc.
John Mills has a diverse work history in the automotive industry. John started their career at Ford as a Controls Engineer in 1986 and later joined General Motors as a Powertrain Control Engineer, where they worked until 1996. At Hyundai America Technical Center, they served as an Engineering Manager from 1996 to 1997. John then joined Motorola Automotive as a Software Manager, responsible for introducing model-based software development and automatic code generation for production use. In 2002, John became the President & CEO of SimuQuest, Inc., where they continue to work.
John Mills attended Aston University from 1983 to 1986, obtaining a BSc degree in Electrical & Electronic Engineering. John then pursued a Master of Science at Wayne State University from 1989 to 1991, specializing in Electronics & Computer Control. Finally, in 1993 to 1995, they enrolled in Rensselaer Polytechnic Institute and completed some coursework towards a Master of Science degree in Engineering Management.
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SimuQuest, Inc.
We live in an age of exponentially increasing embedded software complexity, with a business imperative to innovate and achieve rapid time-to-market while maintaining optimal safety standards. However, despite the continuous refinement of industry tools and standards, software defects continue to pervade the industry, causing dangerous safety issues, missed deadlines, and expensive recalls. For us, safety is non-negotiable, and therefore, defects are unacceptable. We are dedicated to eliminating all defects in embedded software and enabling innovation to flourish. We do this through our one-of-a-kind software tool, UniPhi, extensive experience in model-based design, and complete dedication to our customers. To achieve these goals, we are building an organization that is fueled by continuous improvement of the software we deliver and the synergy with which our teams collaborate. Together, we can reach previously unattainable heights, and make software error-free. Founded in 2001 in Ann Arbor, Michigan, we are an embedded software development company that specializes in working with electronic hardware companies to produce controls for the automotive, aerospace, clean energy, medical, consumer appliances, and other markets. Our teams have extensive experience in model-based design, dynamic systems modeling, and advanced control system design. Many of our engineers transitioned from embedded software development based on traditional hand-coding to development using model-based design (MBD). We understand first-hand the pain points and inefficiencies characteristic of conventional development methods and are dedicated to the continuous refinement of MBD to eliminate software defects. Over the last 20 years, we have leveraged this experience to develop our own proprietary tools and model-based design process that aims to answer the most pressing needs in the embedded software development industry.