Mirko Benetti is an accomplished executive with extensive experience in cloud communications and mobile customer engagement. Currently serving as VP and Head of the Contact Pro Unit at Sinch, Benetti oversees a team with full P&L responsibility, encompassing sales, product, engineering, tech operations, professional services, support, finance, and HR. Prior experience includes significant roles at SAP, where Benetti held positions such as VP, Head of Sales for EMEA and APAC in SAP Digital Interconnect, driving digital transformation through multichannel engagement strategies. Additional roles at SAP included leading sales teams across Europe and managing local teams in Italy. Benetti's career began in software engineering, with foundational roles at companies like Aegis Srl and Agility SPI Srl. Education includes a degree in Telecommunication Engineering from Politecnico di Milano.
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