Sinclair Broadcast Group
Abbie Payton is an accomplished digital sales professional with extensive experience in the media industry. Currently serving as Executive Director of Digital Sales at Sinclair Inc. since January 2023, Abbie has held various positions within the company, including Senior Director of Digital Sales and Regional Digital Sales Manager. Prior experience includes roles as Digital Sales Manager at PIX11 and Regional Digital Sales Manager at Gray Television. Abbie also served as Director of Client Success and Team Lead Account Manager at Supplemental Oxygen Digital and held the position of Regional Interactive Sales Manager at Quincy Media. Abbie's career began at KWWL Television as a Digital Sales Specialist and Account Executive. Abbie earned a B.A. in Psychology from the University of Iowa in 2008.
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Sinclair Broadcast Group
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Sinclair Broadcast Group, Inc. is one of the largest and most diversified television broadcasting companies in the country. Sinclair owns and operates, programs or provides sales services to more television stations than anyone and has affiliations with all the major networks. In addition, Sinclair is the leading local news provider in the country, as well as a producer of sports content. Sinclair owns a multicast network, four radio stations and a cable network. Sinclair’s broadcast content is delivered via multiple-platforms, including over-the-air, multi-channel video program distributors, and digital platforms. Sinclair, either directly or through its venture subsidiaries, makes equity investments in strategic companies. Sinclair Broadcast Group, Inc. was founded in 1986, went public in 1995 and is traded on the NASDAQ Global Select Market under the ticker symbol SBGI.