Vivien Lee

Senior Brand Marketing Executive at Singapore Airlines

Vivien Lee is a Senior Brand Marketing Executive at Singapore Airlines, where major responsibilities include managing the social media content calendar and driving brand engagement through innovative content. Previous experience includes leading a team to ensure high standards in inflight services, developing data-driven strategies to optimize meal provision, and holding editorial roles that focused on content creation and SEO. Vivien holds a Bachelor of Arts in Linguistics and Multilingual Studies from Nanyang Technological University Singapore and has studied at Uppsala University. Additionally, a foundation in project management was established through a diploma from Singapore Polytechnic and internship experiences in project coordination within health care.

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Singapore Airlines

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Singapore Airlines Limited is engaged in passenger and cargo air transportation, engineering services, training of pilots, air charters and tour wholesaling and related activities. The Company's segments include airline operations, engineering services, cargo operations and Others. The airline operations segment provides passenger air transportation. The engineering services segment is in the business of providing airframe maintenance and overhaul services, line maintenance, technical ground handling services and fleet management. The engineering services segment also manufactures aircraft cabin equipment, refurbishes aircraft galleys; provides technical and non-technical handling services, and repairs and overhauls hydro-mechanical aircraft equipment. The cargo operations segment is involved in air cargo transportation and related activities. The Others segment includes other services provided by the Company, such as the training of pilots, air charters and tour wholesaling.


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10,000+

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