Bessy Saw

Bessy Saw is a professional with diverse experience in CRM, marketing, analytics, and customer loyalty programs across various industries. Starting from their role as a VIP Croupier in the casino industry, Bessy has progressed to leadership positions in marketing and CRM at companies such as Resorts World Sentosa and Singlife. With a background in business administration and management, Bessy excels in driving business growth through customer-centric initiatives and data-driven strategies. Bessy's skills in customer segmentation, loyalty program management, and digital marketing have been instrumental in achieving business objectives and enhancing customer experiences.