Hannah Tourle

Hannah Tourle serves as the Associate Director of Customer Engagement in the Business sector at Optus since September 2021, previously holding the position of Senior Lifecycle Manager for Customer Marketing. With a focus on integrating predictive modeling and customer base analysis, Hannah collaborates closely with Data Science teams to enhance campaign designs. Prior to Optus, Hannah was a Marketing Manager at Allianz, developing general insurance campaigns targeting financial institutions and automotive clients. Experience at Nestlé Nespresso involved strategic campaign management for club members, while earlier roles at News Ltd included leading customer lifecycle programs and relationship marketing. Additionally, Hannah held marketing positions at the British Dental Association and the Australasian Compliance Institute, with a foundational degree in Communications from the University of Canberra.