Ron Cruickshank is an experienced sales professional with a diverse background in strategic account management and business development. Currently serving as the VIC State Sales Manager for Optus Enterprise, Ron has also held prominent positions such as Strategic Client Account Director and Sales Director for WSP Digital. Ron's previous roles include Alliance Partner Manager and Client Solution Executive at IBM, as well as Sales Team Leader and Senior Business Development Manager at KAZ. Ron's educational background includes studies at the University of Melbourne and RMIT University.