Maxime Lapraye

Maxime Lapraye is a seasoned digital media professional currently serving as the Digital Media Manager and Senior Digital Media Consultant at SINGULIER since April 2021. With a focus on e-commerce success, Maxime collaborates with private equity firms and various companies to implement large-scale digital transformation projects, covering areas such as communications strategy, media governance, audience definition, and SEO operations. Prior to SINGULIER, Maxime held significant roles at autoTRADER.ca as Account Director managing over 100 accounts, Made In in business development, and Labelium as Head of Operations where responsibilities included designing business strategies and overseeing daily operations. Academic qualifications include a Full-Stack Web Developer certification from Le Wagon and a Master's degree in Business Strategy and Development from IPAG Business School.