Luis Alberto Castaño Velasquez

Luis Alberto Castaño Velasquez has a diverse work experience starting from 1999 to 2022. In their most recent role, they served as the HEAD OF SALES at Siprocal, a position they held from February 2022 to the present. Prior to that, they worked at DigitalReef and held the role of DIGITAL REEF from February 2022. Luis Alberto also held the role of HEAD OF SALES AT SIPROCAL at SIPROCAL from February 2022. Earlier in their career, they held the position of GENERAL MANAGER at WORTISE + FIRA-LIVE + ORIENTEED/ VALIDO from March 2020 to January 2022. Before that, they served as the Director General at SCPF Americas from June 2017 to January 2020. Luis Alberto also worked as a Senior Director at Newlink Group from July 2016 to March 2017. Additionally, they held the role of New Business Development at Fantastica from May 2013 to January 2015. At ADE, Agencia Detonante de Emociones, they worked as the VP of Nuevos Negocios from January 2002 to May 2014. Lastly, they served as the VP of Nuevos Negocios at Real Marketing Consulting from March 1999 to December 2001.

Luis Alberto Castaño Velasquez pursued their education at Pontificia Universidad Javeriana from 1992 to 1997, obtaining a degree in Ingeniero Industrial with a focus on Marketing/Gestión de marketing, general. Luis Alberto then attended the University of California, Berkeley in 1997-1998, where they completed a program in Strategic Marketing Communication. Additionally, Luis has also obtained several certifications, including "What Is Generative AI?" and "Foundations of The Fourth Industrial Revolution (Industry 4.0)" from LinkedIn in 2023 and 2020 respectively, as well as "Transformación digital: Cómo implementarla" from LinkedIn in 2020.