Mike Perls MBE is a seasoned professional with extensive experience in marketing and management. They founded and served as CEO of MC2 (Manchester) Ltd from 1999 to 2021, establishing the agency as a leader in marketing communications. Currently, Mike holds positions as Chief Brand Officer Global at Science in Sport Group and Chair at both MountDigital and Crowd Network. Additionally, they are a Founding Partner at Sportiva Global Sports Group, which focuses on enhancing sporting experiences. Their early career included a role as Business Manager at the Manchester Evening News from 1991 to 1997.
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