Barbara McManus

Barbara McManus is an accomplished marketing and public relations executive with extensive experience in the healthcare industry. Currently serving as Vice President of Marketing & Public Relations at Catholic Health since March 2016, Barbara leads marketing, digital initiatives, and internal communications for a $1.6 billion healthcare system in Western New York. Previously, Barbara held similar leadership roles at Rochester Regional Health, where strategic brand development and community campaigns were successfully implemented. Earlier career positions include various director roles at Bausch & Lomb, focusing on customer and professional marketing communications, as well as a position at The Sutherland Group managing corporate communications. Barbara holds a Bachelor of Science in Business Administration from Syracuse University and a Master's in Healthcare Administration from Ohio University.