Katy Koestler

Katy Koestler is an experienced market research and brand strategy consultant, currently operating as the founder of Koestler Research, LLC since April 2002. Additionally, since August 2012, Katy serves as a Research Strategist at Sivo Insights, a firm specializing in custom qualitative research, where responsibilities include moderating, shopper intercepts, shop alongs, report writing, and presentations. Previous roles include Account Planner and New Business Coordinator at Martin/Williams Advertising from 1996 to 2001, an English Teacher at Liaoning University in China from 1995 to 1996, and a Research Assistant at Custom Research, Inc. from 1994 to 1995. Katy holds a Bachelor of Science in Mass Communications with a focus on Advertising, Public Relations, and Creative Writing from St. Cloud State University and has a certification in Moderating from the RIVA School of Moderating.