Sam Coleman

Director

Sam Coleman is a seasoned professional with extensive experience in consumer insights and market research, currently serving as Director at SKIM since June 2019. Previously, Sam held roles at Kantar Millward Brown, where leadership of a six-person team resulted in delivery of comprehensive insights across diverse industries. Sam's career also includes a period of self-employment as a Consumer Insights Specialist, a sabbatical for through-hiking in North America and Europe, and various positions within customer service and education. Academically, Sam holds a Master of Arts with Distinction in Japanese from the University of Otago and has furthered expertise with a certification in Principles of Market Research from The University of Georgia.

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