Katarina Gustafsson

Digital Marketing Manager at Skruf Snus AB

Katarina Gustafsson has extensive work experience in marketing and management roles. Katarina is currently working as a Digital Marketing Manager at Skruf Snus AB since 2021. Previously, they worked at Renault Sverige as a Dealer Marketing Manager from 2016 to 2021, where they managed the dealer network in terms of marketing and communication. Katarina was responsible for implementing and managing local marketing budgets and supporting local marketing activities. Prior to this, Katarina worked as a Marketing Executive at Renault Sverige for a brief period in 2016.

Before joining Renault Sverige, they worked at We Are Social as a Senior Account Executive from 2014 to 2015. Katarina'sresponsibilities included managing global social media accounts for Jaguar, developing content and influencer strategies, and coordinating social media implementations in local markets. Katarina also has experience as an Account Coordinator at Daymaker AB from 2011 to 2013, where they conducted customer satisfaction projects across the Nordics and Latvia, managed project timelines and budgets, and developed evaluation processes.

Katarina has also interned at Haygarth, where they supported the communications team in organizing press events, managing media relations, and liaising with influencers and journalists. Additionally, they have prior experience as a Shift Manager at McDonald's Corporation, where they were responsible for managing the restaurant during opening hours, driving sales, and implementing changes.

Overall, Katarina Gustafsson's work experience spans various marketing and management roles, showcasing their expertise in digital marketing, dealer network management, social media strategy, customer satisfaction, and team coordination.

Katarina Gustafsson completed their education with a Bachelor's Degree in Public Relations from the University of the Arts London, which took place from 2011 to 2014. Prior to that, from 2006 to 2009, they attended Europaskolan Strängnäs and obtained a Fullständigt Slutbetyg (A Levels) in the Business and Economics program. In addition, they obtained certification as a member of CIPR - Chartered Institute of Public Relations in September 2011, and also holds an IELTS certification obtained in April 2011.

Links

Previous companies

Renault Group logo
We Are Social logo

Timeline

  • Digital Marketing Manager

    August, 2021 - present