Amy Matthews

Amy Matthews is an accomplished digital product leader with extensive experience in marketing and digital transformation. Currently serving as a Digital Product Owner at Sky since January 2018, Matthews has held various roles including Digital Experience Lead and Digital Experience Manager, demonstrating a strong track record in enhancing customer engagement and digital offerings. Prior experience at BSkyB included positions as Marketing Controller and Senior Marketing Manager, contributing to strategic marketing initiatives from July 2009 to February 2015. Earlier career stages involved senior account management at Digital and Direct and account management at Mulberry Marketing Communications, among others. Matthews earned a BA in Mass Communications from the University of California, Berkeley, and has further education from IDM.