Jeff Mosetic is a senior digital leader with extensive experience in data-driven marketing and personalisation strategies. Currently serving as the Head of Digital Decisioning at Sky, they lead initiatives in digital analytics and customer journey analytics, guiding a team to enhance digital capabilities across the organisation. Jeff's previous roles include Digital Marketing Manager at Travesse Lifestyle Limited and managing programmatic marketing functions for IHG in Europe, where they developed marketing strategies to drive revenue growth. With a Bachelor of Arts in Visual Arts from Stellenbosch University, Jeff has cultivated a career focused on leveraging data for effective digital marketing and customer engagement.
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