Peter Meininger

Peter Meininger is a seasoned professional with extensive experience in product technology, media systems, and digital advertising. Currently serving as the Director of Product Technology & Media Systems at Sky Media GmbH since January 2018, Peter specializes in Ad Technology solutions, enhancement of Addressable TV targeting, and development of Dynamic Ad Insertion for live sports. Prior roles at Sky Media GmbH include Director of Digital Products & Operations, where Peter managed digital advertising strategies and operations, as well as Head of Projects, Analysis & Sales Administration. Peter's earlier experience includes senior management positions at Sky Deutschland Fernsehen GmbH & Co KG, Premium Media Solutions GmbH, Premiere Fernsehen GmbH & Co. KG, and other organizations, emphasizing product management, media sales, and online marketing. Peter holds a Master's degree in Business Administration from Ludwig-Maximilians Universität München.