Michiel Belder

Michiel Belder has a diverse work experience in the field of marketing. Michiel most recently worked as a Growth Marketer at skydreams and Homedeal in 2022. Prior to that, from 2020 to 2022, they worked as an Online Marketeer at Voetencentrum Wender. Before that, from 2018 to 2020, they served as a Digital Campaign Specialist at Drukwerkdeal.nl, where they were responsible for achieving targets through various channels such as Facebook, LinkedIn, and Display (Programmatic/RTB).

In 2017, Michiel worked as an E-commerce Manager / Online Marketeer at Piet Zoomers, focusing on improving the webshop's UX, CRO, and overall marketing strategy. Michiel also managed marketing and advertising campaigns on social media and supervised product feeds for promotion with external partners and affiliates.

From 2016 to 2017, they worked as an Online Marketeer at Body & Fit, handling advertising campaigns on Facebook, Display, and LinkedIn. Michiel also managed product feed management for the company.

Prior to that, from 2015 to 2016, they worked at Woonaccent Makelaars as an Online Marketeer. Michiel was responsible for (advertising) campaigns on social media and search engines, as well as optimizing the online environment for SEO and developing newsletters based on graphic designs.

In 2014, Michiel was an Online Marketer at Optima Formulemarketing, where they managed advertising campaigns on Facebook, Google Adwords, and other online marketing activities. Michiel played a key role in developing online marketing strategies that aligned with the company's communication and business goals.

In 2013, during their thesis, they focused on improving the visibility of Trajectplanner on the private education market through the use of digital tools such as social media, forums, blogs, portals, websites, and SEO/SEA.

Beyond their professional experience, in 2012 Michiel interned as a Marketing intern at Solid Partners Automatisering B.V., where they researched and executed a pilot project on integrating social media into the company's marketing mix.

Throughout their work experience, Michiel has demonstrated expertise in growth marketing, online marketing, digital campaigns, advertising, social media, SEO, and marketing strategy development.

Michiel Belder has a comprehensive education history. Michiel began their education at AOC Oost Twello in 2002 and completed their VMBO degree in Voortgezet middelbaar onderwijs (VMBO) / Middelbaar beroepsonderwijs (MBO) in 2006. Following this, from 2006 to 2009, they attended ROC Aventus Deventer where they pursued a degree in ICT-beheer / ICT-beheerder as part of the MBO program.

In 2009, Michiel enrolled at Hogeschool van Arnhem en Nijmegen (HAN) to pursue a Bachelor of Information and Communication Technology with a specialization in Business IT & Management. Michiel successfully completed this program in 2014, obtaining their bachelor's degree.

In terms of additional certifications, Michiel earned their Bachelor of Information and Communication Technology from Hogeschool van Arnhem en Nijmegen (HAN) in February 2014. Michiel went on to acquire the Clang Certified Professional certification from e-Village in October 2018. In May 2019, Michiel obtained a certification in Marketing Intelligence for Marketers from Beeckestijn Business School. Additionally, they obtained certification in Google Analytics from Google in March 2015.