Erik Mathes

Erik Mathes is a seasoned professional in copywriting and content strategy, currently serving as a Full Stack Conversion Copywriter & Content Strategist at Microsoft since February 2025. Erik leads copy strategy for Microsoft's flagship guide on AI-powered search advertising, collaborating with global teams to create strategic, conversion-focused content. With extensive experience as a Conversion Copywriter and SEO Content Creator for Mastercard and contributions to various prestigious clients through Skyword, Erik has produced over 100 articles and managed more than 1,000 copywriting projects. Additional roles include SEO content creation for organizations like Oracle, Vista, and Wibbitz, alongside a background in fine art photography as Co-Founder of You Look Lovely. Erik holds a Bachelor of Science in Management with a focus on Marketing and Finance from Tulane University and has completed the altMBA program.