Michael Guerrera

Vice President, Digital Strategy & Integrated Content at Sloane & Company

Michael Guerrera's work experience includes:

1. Sloane & Company:

- Vice President, Digital Strategy & Integrated Content (February 2022 - Present)

- Responsibilities include devising digital strategies, utilizing diverse digital media, and driving business goals through innovative and data-driven thinking.

2. AAIS (American Association of Insurance Services):

- Senior Content Manager (July 2021 - February 2022)

- Responsible for sourcing, developing, and managing communications related to the AAIS brand and supporting media relations.

3. The Hartford:

- Assistant Director, Communications - ESG & Human Achievement Programs (January 2020 - July 2021)

- Assistant Director, Communications - Operations, Technology, Data & Analytics (February 2019 - January 2020)

- Assistant Director, Communications - Specialty Commercial (January 2018 - February 2019)

- Internal Communications lead for various programs, including ESG and Human Achievement, and provided communications support for the Chief Marketing & Communications Officer.

4. AECOM:

- Marketing and Communications Manager (December 2014 - January 2018)

- Handled marketing, public relations, and communications for CTrides, CTrides Telework, and Shore Line East.

5. Audacy, Inc.:

- WTIC 1080 AM News Anchor/Reporter (September 2011 - November 2014)

- WTIC Newstalk 1080 (June 2008 - September 2011)

6. Record-Journal:

- Sports Editor, The Southington Citizen (March 2009 - March 2012)

7. WFSB TV:

- News Intern (January 2008 - May 2008)

8. WHUS Radio:

- Sports Director (May 2006 - May 2008)

- Responsible for overseeing sports-related broadcasts and acting as a liaison between the radio station and UConn Athletic Communications Department.

Michael Guerrera has an extensive education history. Michael obtained a Master of Business Administration (MBA) degree from the University of Connecticut School of Business, specializing in Marketing & Management. Michael completed this program from 2016 to 2019. Additionally, they earned an Advanced Business Certificate in Digital Marketing Strategy from the same school, where they studied from 2016 to 2018. Prior to their MBA, Michael completed their undergraduate studies at the University of Connecticut, earning a Bachelor of Arts degree in English and Journalism from 2004 to 2008.

In addition to their formal degrees, Michael has also obtained additional certifications. In May 2023, they received a LinkedIn Marketing Strategy certification from LinkedIn. Furthermore, in December 2019, they attained a Black Belt Certification (BB) from Gartner.

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