Smadex
Elisa Lozano is a seasoned professional in sales and marketing, currently serving as the Senior Sales Director at Smadex since April 2023. Prior experience includes roles such as Senior Account Executive at Adjust and Enterprise Account Executive/Sales Enablement Lead at Liftoff Mobile, Inc. Elisa's background also features significant experience in integrated media at iHeartMedia and account management at Entercom Radio, showcasing expertise in developing and executing marketing campaigns, managing client relationships, and analyzing campaign performance. Educational qualifications include a Bachelor of Arts in Communication and Media Studies from Santa Clara University and a Master of Arts in Organizational Communication from California State University.
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Smadex
Smadex is an innovative mobile advertising technology platform that places targeted ads on mobile devices. Smadex addresses the challenges of digital advertisers and marketers to deliver high-quality valuable users (acquisition), increase revenues from existing customers (retargeting) and improve brand metrics (awareness). Smadex’s Real-TimeBidding engine enables agencies, direct brands, app developers and trading desks to access global audiences at scale using any ad format across all mobile devices. We use real-time signals and data to drive our algorithms and decisions for who, where and how much to pay to place each and every ad. Since our humble beginnings in 2011, the mobile advertising market has exploded and continues to change, and we have always remained focused on building a cutting-edge platform that delivers exceptional mobile advertising campaigns for all our global clients.