Smadex
Laia Cebey Ripoll is a seasoned professional in data science and product management, currently serving as a Product Manager at Smadex since July 2024. Previous roles include Data Scientist at Capchase and Hubtype, and Senior Data Analyst at ClearPeaks, where Laia developed expertise in data analysis and machine learning. Educational qualifications encompass a Master's degree in Data Science from Universitat Oberta de Catalunya and a Bachelor's Degree in Industrial Technology Engineering from Universitat Politècnica de Catalunya, complemented by an Erasmus exchange at CentraleSupélec. Additionally, Laia has experience teaching Fluid Mechanics at ASES Academia and has interned as a Machine Learning professional at Sogeti.
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Smadex
Smadex is an innovative mobile advertising technology platform that places targeted ads on mobile devices. Smadex addresses the challenges of digital advertisers and marketers to deliver high-quality valuable users (acquisition), increase revenues from existing customers (retargeting) and improve brand metrics (awareness). Smadex’s Real-TimeBidding engine enables agencies, direct brands, app developers and trading desks to access global audiences at scale using any ad format across all mobile devices. We use real-time signals and data to drive our algorithms and decisions for who, where and how much to pay to place each and every ad. Since our humble beginnings in 2011, the mobile advertising market has exploded and continues to change, and we have always remained focused on building a cutting-edge platform that delivers exceptional mobile advertising campaigns for all our global clients.