Nadia Lavda currently serves as a Senior Client Growth Manager at Smadex since January 2025. Previous positions include Principal Consultant at Miriol Consulting from March 2023 to January 2025 and Senior Account Strategist at Liftoff Mobile from October 2021 to February 2023, where the focus was on strategic account management, growth, ROAS, and user retention. Additional experience encompasses roles such as Senior Business Analyst and Media Team Lead at CloudSense, Head of AdOps Performance EMEA at AdColony, and various positions at InSkin Media, Turner Broadcasting System, and Adel Saatchi & Saatchi. Nadia's educational background includes a Master's degree in Cultural and Creative Industries from King's College London and a Bachelor's degree in Communications and Media Studies from Ethnikon kai Kapodistriakon Panepistimion Athinon, with further studies at Leibniz Universität Hannover.
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