Smadex
Víctor Adell Ripollés is an experienced Machine Learning Engineer currently employed at Smadex since October 2022. Prior to this role, Víctor worked as an Associate Consultant at PwC, where contributions included analyzing card transaction data and developing expansion plans in the food retail sector. Previous experience includes positions as a Computer Vision Research Intern at The University of Waikato’s TAIAO programme, a Research Student at the Swiss Data Science Center, and a Summer Research Intern at Universitat Politècnica de Catalunya, focusing on various innovative projects in data science and engineering. Academic qualifications include a Bachelor's degree in Data Science and Engineering from Universitat Politècnica de Catalunya and an exchange semester in Data Science and Engineering at EPFL. Additionally, Víctor attended a summer school program in Deep Learning at Tsinghua University and completed the International Baccalaureate and Spanish Baccalaureate at Aula Escola Europea.
Smadex
Smadex is an innovative mobile advertising technology platform that places targeted ads on mobile devices. Smadex addresses the challenges of digital advertisers and marketers to deliver high-quality valuable users (acquisition), increase revenues from existing customers (retargeting) and improve brand metrics (awareness). Smadex’s Real-TimeBidding engine enables agencies, direct brands, app developers and trading desks to access global audiences at scale using any ad format across all mobile devices. We use real-time signals and data to drive our algorithms and decisions for who, where and how much to pay to place each and every ad. Since our humble beginnings in 2011, the mobile advertising market has exploded and continues to change, and we have always remained focused on building a cutting-edge platform that delivers exceptional mobile advertising campaigns for all our global clients.