Kim Cruz

Paid Search Manager at SmartFinancial

Kim Cruz is the Paid Search Manager at SmartFinancial. Kim has over fifteen years of experience in SEM and graphic design. Kim started their career as a freelance graphic designer for Realiable Imaging. Kim then became an intern and later Production Coordinator at Marketing Service Providers International, Inc. In 2003, Kim became a Graphic Designer for Faze 3 Graphix. Two years later, they became SEM Specialist at Allied Business Schools, where they were responsible for spearheading all Search Engine Marketing initiatives and satisfying groups of Admission Representatives with top-quality leads. Kim developed and implemented an effective responsive landing pages to replace a very high-traffic channels successfully. Kim also set up Allied’s first e-commerce-focused PPC campaigns, successfully driving off-hour prospects to online enrollment pages, helping to increase top-line revenue.

Kim Cruz has an Associate of Arts in Graphic Design from Westwood College-Anaheim. Kim also has certification from Google in Google Ads Certified Professional and Google Ads Search.

Kim Cruz reports to Daniel Freeman, Director of SEO.


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