Shannon O'Boyle

Shannon O'Boyle is an accomplished marketing professional with extensive experience in strategic partnerships and demand generation. Currently serving as the Director of Strategic Partnerships at smartrr, Shannon excels in developing and executing marketing strategies while leading a dynamic marketing team. Previous roles include Senior Demand Generation Manager at Flow, where Shannon was responsible for maximizing brand awareness and enhancing customer experience, and Marketing Campaign Strategist at CultureIQ, successfully executing go-to-market strategies and managing a variety of marketing initiatives. Early career experiences include positions at Yoh, Starpoint Solutions, and several internships, where Shannon developed skills in content creation, lead generation, and event marketing. Shannon holds a Bachelor of Science in Marketing and Management from Manhattan University.