Lieke van Den Hurk

Lieke van den Hurk is a Junior Business Line Manager at Smartwares Group since April 2021, overseeing the Funcooking and Personal Care categories, as well as previously managing contact grills, sandwich makers, and other product lines. Prior experience includes roles as an Assistant Business Line Manager where communication with suppliers and internal departments was key, and as a customer service representative at Badplaats BV, addressing international inquiries and managing shipments. Educational qualifications include a Human Resources Management degree from Schoevers and a degree from Hotel Management School Maastricht. Lieke has also held various positions in the hospitality sector, enhancing customer service and operational skills.