Adrian Kelly

Chief Product Officer at Smartwyre

Adrian Kelly has over 18 years of experience in the technology industry. Adrian began their career in 2002 as Vice President of South America for Logica, where they led the regional business through financial year end and merger with CMG while maintaining forward momentum and exceeding business targets. In 2003, they joined LogicaCMG as Senior Vice President of Application and Content Services. Adrian also held interim P&L responsibility for a £50M, 300-person business and was responsible for the solutions strategy and technical sales support for the EMEA region of LogicaCMG's telecoms products business. In 2007, they moved to Acision as Senior Vice President of Customer Intelligence and established and led CIM, a new customer analytics and segmentation business unit from scratch, driving 60% year on year growth. In 2008, they joined SpinVox as Senior Vice President of Product Marketing and Solutions, where they accelerated growth by creating and delivering new propositions while building out the product management functions. In 2011, they became Products and Services Director, UK and Ireland for Sage UK, part of the Sage Group plc, FTSE100 global supplier of business management software and services. In 2013, they worked as a Consultant for Trovus. In 2014, they moved to ValidSoft Limited as Chief Product Officer, where they drove a reset of the business globally including strategy, propositions, functions, and processes to deliver market traction and achieve rapid growth. In 2016, they joined Vix Technology as Chief Product Officer, where they created and leveraged a product strategy to position Vix for growth in the rapidly digitising and highly competitive mobility market. In 2021, they joined Smartwyre as Chief Product Officer.

Adrian Kelly completed a Bachelor of Science (Honours) in Biotechnology from Dublin City University between 1984 and 1998. Following this, they obtained a Master of Science in Genetics from Trinity College Dublin between 1988 and 1992.

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