Madeline Marchel

Madeline Marchel is an experienced Senior Product Manager currently working at smava and Finanzcheck.de, focusing on conversion rate optimization for registration routes and landing page experiences. Madeline has previously held positions such as Interim Senior Product Manager at Horsemapp GmbH, Product Manager at CLARK, and a range of product marketing roles at companies including Kontist, GenTo, and Masterplan.com. Prior to these roles, Madeline worked as an Online Marketing Manager at TripActions. The educational background includes training from CXL, Le Wagon, Growth.Design, and Irrational Labs, with ongoing studies in Behavior Design with BJ Fogg, PhD, until June 2025.