Gerardo Patarca

Gerardo Patarca is an experienced digital media professional currently serving as the Digital Media Manager at Smilehood since August 2023. Previously, Gerardo held the position of Global Director of Content Performance and Growth Strategy at FaroLatino Media Network from September 2017 to July 2023, focusing on digital strategy and performance insights. Gerardo has also worked in various roles such as Growth Manager and Digital Rights at Vidclub, Global Head of Growth and Audience Development at FAV Network, and New Media and Growth Manager at Leader Entertainment Group. An academic contributor, Gerardo served as a visiting university professor at UFLO, teaching Digital Marketing and Project Management. Gerardo's educational background includes degrees from multiple institutions, focusing on multimedia systems, e-business management, and digital analytics, among others.