Christopher Shaddock is an accomplished professional in the fields of data and technology, currently serving as Solutions Lead for Data & Technology in Sales & Merchandising at Smollan since March 2025. Prior to this role, Christopher was Head of Commercial for Smollan Intelligence at DataOrbis from May 2023 to February 2025. Christopher's extensive experience at Smollan spans over eight years, including positions as Technical Sales Manager for Africa and Operational Intelligence Manager. Additional roles include General Manager IT at IMPERIAL Retail Solutions, Group IT Manager at VMS Group, and various positions at Smollan Group, where Christopher developed a robust background in operational intelligence and IT support. Prior to entering the corporate sector, Christopher began a career in IT support as an I.T. Support Specialist at Mutual & Federal. Educational background includes time spent at multiple schools, concluding with attendance at Victoria Park High School from 1994 to 1998.
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